Riverbanks Clinic obtains high levels of customer satisfaction in patients Riverbanks Clinic obtains high levels of customer satisfaction in patients RSS feed

Riverbanks Clinic's latest patient survey revealed that 95% of patients were extremely satisfied by the end of their consultation at the discreet Harpenden clinic.

Riverbanks Clinic is renowned for its high standard of patient care, top calibre doctors and tranquil location and its latest patient survey conducted last month revealed that every patient questioned had an excellent consultation with a doctor who was 'polite and considerate and very good at listening to what they had to say'.

The survey of 20 patients from a spectrum of age groups also revealed that they were not only satisfied with the opportunity to ask questions but also the ability to receive answers to all their questions. They also stated that each doctor was very clear by explaining in the way they can understand and the patients were allowed to be involved in as much as they wanted to be when it came to decisions about their care and treatment. Dr Ravi Jain, medical director at Riverbanks Clinic and former Harley Street practitioner is delighted with the results of the survey has urged other businesses to focus on customer service as a way of building and maintaining their customer base during a difficult trading period.

"Customer satisfaction and a good reputation is the most important asset you can poses, especially in the cosmetic industry where clients need that extra bit of support and dialogue from the doctors in order to feel comfortable going ahead with a procedure. At Riverbanks Clinic, we've certainly seen this to be the case which is why many of our new patients have come to us through word of mouth recommendations," says Dr Jain.

Riverbanks Clinic opened the doors to its new refurbished clinic in Autumn 2008 and has experienced phenomenal growth this year despite the recession. With 'Best New Clinic' and 'Best Business Development' Awards tucked neatly under their belt, Dr Jain and his team at Riverbanks Clinic were recognised by the Aesthetic Medicine Awards judges for their 'high standards of patient-centred care', and Dr Jain believes it is this aspect, combined with the quality of staff at the clinic that has contributed to such high levels of customer satisfaction in patients.

"During an economic downturn, businesses need to focus as much on their existing customer base as they do on bringing new custom in and our latest patient survey shows that there is no need to cold call or spend thousands on advertising. Customer service is the best kind of selling, it's not difficult, it creates a great atmosphere and best of all it's free. All it takes is listening carefully to individual's requirements and expectations. At Riverbanks for example, we clearly outline ways in which patients can regain and maintain their skin's vitality, suppleness and glow. We can help them select the procedures that will best benefit them in the long term, and help them develop an ongoing programme to get the most out of the treatments they choose," adds Dr Jain.

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