Models are taking hair loss supplements as part of their daily beauty regime

(16/08/2010)

The damage caused by hair extensions has been noticed by internationally renowned hairdresser, Beverly C (formerly known as Beverly Cobella). Beverley says: “More and more women are coming to see me with hair loss issues due to poorly fitted hair extensions (or "post extension damage" as it's now known) I try and encourage women to celebrate their own hair by focusing on keeping it strong and healthy. Nourkrin certainly helps by increasing volume and encouraging new hair growth. It’s becoming more popular amongst my celebrity and non celebrity clients.”

According to another beauty expert, this latest beauty trend started with models backstage at fashion shows. Make-up artist Vick Nunn says: “I’ve noticed more and more models taking hair loss supplements as part of their daily beauty regime. Most models will spend hours a day having their hair styled, then re-styled, causing severe damage to their hair. I’ve heard many hairdressers recommend Nourkrin, particularly if they’ve had hair extensions. Not only does it help them maintain healthy, shiny hair, its renowned for encouraging new hair growth“

Natasha Bryant brand manager for the UK’s leading hair loss supplement, Nourkrin says: “Over the past six to eight months not only have we noticed a rise in sales but a clear shift in the demographics of our consumer. Traditionally our target market for Nourkrin Woman has been women over the age of 40, but now we're noticing women as young as 21 regularly purchasing the product. We're getting more and more enquiries from young women who are experiencing hair loss from extensions and who'd like to know if Nourkrin will help encourage new hair growth. Having noticed a difference in the volume of their hair, they tend to carry on using the product”

Nourkrin Maintain costs £39.99 for 60 tablets. Available from Boots, Holland & Barrett and all good independent health food stores and pharmacies.

Related categories:  Beauty products for hair   Hair loss prevention 

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